The Value of Specification ...

Let's face it, it's much easier to simply bid against your competitors' specs and accept that you're only going to get a small percentage of the sales. But is that the smart way to work and will it grow your business?

Why you should get your products specified ...

	Forces your distributors to provide your product and not a substitute.		Sets a standard in the specs which competition has to meet.
	You establish a reputation for quality by being specified and avoid the need to be "low bidder."		Competitors may need to provide "customization" or special tooling to meet your specs, pushing their pricing higher.
	Risk of losing a bid is minimized when it's your product specified.		Win more bids, get more sales by bidding on your own specifications.

The "BUD" Advantage

Getting specified is the key to profitability. Whether you sell directly or through distributors, having your product specified gives you the edge. Distributors are forced to provide your product and not a low-cost substitute and you can offer pricing that is competitive since no special tooling or customization may be involved.

With "BUD" Online you can learn about proposed projects while they are in the early planning stages. This gives you the "BUD" advantage. With this knowledge you can contact owners, developers, architects, and others who will be specifying your products.

"BUD" Online projects are projects that are valued in excess of $1 million construction cost. "BUD" offers only the bigget and best projects with the most accurate information while it's still in the proposed and planning phases.

But, why take our word for it? You can get a free trial of "BUD" Online by simply calling 800.500.7276 and asking for Winnie. She'll give you a user name and password so that you can try it out for yourself.  
 

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